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Voykit pocket guide · Germany
Herzogenaurach
Go for one night only if you want the Adidas and Puma outlets; otherwise day-trip from Nuremberg or Erlangen and sleep there.
Herzogenaurach is a small Franconian town with an intact old town and no train station. Its draw is the Adidas and Puma headquarters outlets, plus the Schaeffler Group, which is the largest employer. Buses from Erlangen are the only public transport in; most travellers come by car or bike and stay one night at most.
- Country
- Germany
- Best months
- May–Sep; Dec for Christmas markets
- Avoid
- Nov–Feb (cold, wet, few events)
- Stay
- 1 night
Checked 2026-09. Prices, hours and rules change; anything marked (check) is not confirmed.
Essentials
- Currency
- EUR
- Money
- Currency is the euro (EUR). Card acceptance has improved but some bakeries, bars and small restaurants are still cash only.
- Daily spend
- Budget €60–90 excl. bed · Mid €90–150 excl. bed · High €150+ excl. bed (estimate; check)
- SIM and data
- Telekom, Vodafone and O2 are the networks; Aldi Talk, Lidl Connect and congstar resell them cheaply in supermarkets and electronics shops.
- Emergency
- Fire and ambulance 112 · Police 110 · Out-of-hours doctor 116 117
- Plugs
- Types C, F · 230 V · 50 Hz · Round two-pin plugs; UK and US devices need an adapter.
- Tipping
- Restaurant: Round up or add 5–10%; say the total you want to pay as you hand over money or card.; Bar and café: Round up to the nearest euro.; Taxi: Round up by €1–2.; Hotel housekeeping: €1–2 a night, optional.; Free walking tour: €10–15 per person.
- Water
- Tap water is safe everywhere. Restaurants usually sell bottled water; fizzy (mit Kohlensäure) is the default, ask for 'still' or 'ohne'.
- Toilets
- Station toilets cost €0.50–1.50 (Rail&Fresh WC); restaurant toilets are for customers; the 'WC' at motorway rest stops takes coins and gives a voucher.
What things cost
| Item | Price |
|---|---|
| Coffee | €2.50–4 |
| Beer, 0.5 l in a tavern | €4–6 |
| Lunch main course | €10–18 |
| Dinner main course | €14–25 |
| Bus ride inside town | €1.30 (check) |
| Indoor pool, adult per hour / per day | €4 / €13 (check) |
| eSIM or data SIM, about a week | €8–20 |
Desk estimates, checked 2026-09; check locally.
Get in
By air
- NUE · Nuremberg Airport
- Same VGN transport association as Herzogenaurach; bus and train via Erlangen, about 1 h 15 min door to door
- FRA · Frankfurt Airport
- Long-distance train to Nuremberg, then bus to Herzogenaurach; about 3 h 30 min
Typical fares
- Bus Erlangen → Herzogenaurach, VGN
- covered by a VGN ticket; single ride inside town about €1.30 (check)
- Taxi Nuremberg Airport → Herzogenaurach
- about €50–70, 30–40 min (check)
- Day ticket inside town
- about €2.80 (2018 price, check)
Get around
The old town is walkable. Buses loop through town and stop at An der Schütt; a single ride inside town is about €1.30 and a day ticket about €2.80 (2018 prices, check current fares). The outlet stores sit outside the centre and are designed for drivers.
See and do
Known for
- Adidas and Puma headquarters and outlet stores
- Dassler family history
- Small intact old town with medieval town walls
- Schaeffler Group headquarters
Day trips
| Where | How | Time |
|---|---|---|
| Erlangen | VGN bus 200 or 201 from An der Schütt, several times daily | About 30–40 min |
| Nuremberg | Bus 199 to Nuremberg am Wegfeld on school-day commutes, then tram 4; or bus to Erlangen then train | About 1 h |
| Fürth | Bus to Erlangen, then train or S-Bahn | About 1 h |
| Bamberg | Bus to Erlangen or Nuremberg, then train | About 1 h 30 min |
| Rothenburg ob der Tauber | Bus to Erlangen or Nuremberg, then train via Ansbach or Steinach | About 2 h 30 min |
Sleep
- Old town around Marktplatz
- Walkable to the walls, restaurants and the An der Schütt bus station; best for one night without a car.
- Outskirts near the outlets
- Car-oriented; convenient if shopping is the whole trip, but 2–3 km from the old town.Car-oriented; convenient if shopping is the whole trip, but 1.2–1.9 mi from the old town.
Phrase card
| English | Say or show |
|---|---|
| Hello | Grüß Gottgruess got |
| Thank you | Dankedahn-keh |
| Please | Bittebit-teh |
| How much is it? | Was kostet das?vas kos-tet das |
| Can I pay by card? | Kann ich mit Karte zahlen?kan ikh mit kar-teh tsah-len |
| Where is the bus stop? | Wo ist die Bushaltestelle?vo ist dee boos-hal-teh-shtel-leh |
Etiquette, safety and scams
Etiquette
- Greeting: Firm handshake with eye contact; 'Guten Tag' or 'Hallo'; avoid: Hugs with people you have just met
- Names: Herr / Frau plus surname until invited to use first names; avoid: Using 'du' with officials or older strangers
- Punctuality: Arrive on time for tours, dinners and appointments; avoid: Being more than 5–10 minutes late without a message
- Queues and rules: Follow signs, wait at red lights, sort rubbish; avoid: Walking in cycle lanes
- Conversation: Direct and factual; people say what they mean; avoid: Taking directness as rudeness, or joking about the Nazi era
- Home visit: Bring flowers (odd number, not red roses) or wine; shoes off if the hosts do; avoid: Arriving early
- Paying: Say the total including tip as you pay; avoid: Leaving coins on the table and walking off
Scams and watch-outs
- No train station: buses from Erlangen are the only public transport link, and line 199 runs only on school-day commutes.
- Outlet prices are not automatically cheaper than at home; compare before you buy.
- The town is quiet in the evening; check restaurant closing days before you walk out.
A quiet, low-crime small town. The real risks are the unlit walk back from the outlets after dark and cycling on roads shared with cars; use lights and stay on signposted routes.
One and two days
No timed day plan for Herzogenaurach yet. Suggested stay: 1 night. Build a day from the list below, mornings for the big sight.
- Adidas and Puma headquarters and outlet stores
- Dassler family history
- Small intact old town with medieval town walls
- Schaeffler Group headquarters
Sources
Written by Voykit; facts cross-checked against these sources, last desk check 2026-09. Prices, hours and rules change: check on the day.
- Herzogenaurach town website: www.herzogenaurach.de/en/
- VGN transport association: www.vgn.de/
- Wikivoyage: Herzogenaurach, revision 5241433 (CC BY-SA 4.0): en.wikivoyage.org/w/index.php?oldid=5241433
Pocket card
Cut along the border and keep it in your wallet. Show the local-script lines to a driver.
Herzogenaurach
Zu dieser Adresse, bitte
To this address, please
My hotel (write the name and address in the local script)
No embassies in town; the US consulate-general is in Munich and most embassies are in Berlin (check).
Tipping: round up or add 5–10%, said to the server as you pay.
Voykit · checked 2026-09
Printed from Voykit (/herzogenaurach). Written by Voykit; checked 2026-09. Estimates only: confirm prices, hours and entry rules on the day.